Organizations Need Social Media Monitors

Having working in the realm of politics and government for many years, I’ve experienced countless instances of inappropriate and unnecessary social media comments made by elected officials or political candidates that result in damage to their credibility, the credibility of the party they are a member of, and violates the trust of constituents they represent. People have a high level of expectations for folks involved in politics and government. Every word is over analyzed in an attempt to construe or misconstrue motives, meaning, and intent.

We always tell our elected officials and candidates to hold themselves to a higher standard. As a result of the social media environment we live in, the need for higher standards must be extended to a greater number of professionals.

With the explosion of viral digital outrage, executives, employees, and members of high profile organizations have also come under scrutiny. The same negative effects occur – damaging the brand, the reputation of the company/organization, the goodwill of the hard working associates/employees of the organization, and violates the trust of loyal customers/members.

New York Times (June 21, 2017):

A dean at Yale who was placed on leave after she left online reviews recommending a restaurant for “white trash” customers and describing movie theater workers as “barely educated morons” has left her position permanently, a college official said.

Online critiquing shouldn’t be discouraged. However, businesses and organizations should encourage respectful, rational, thoughtful thoughtful, and constructive commentary from individuals, who by virtue of their employment or membership, represent the organization in their public and private lives.

No one is immune to impulsive and reactionary negativity as the result of a bad experience at a restaurant, post office, or airport. Every organization will have individuals who can’t help themselves. Organizations should consider employing or contracting with an entity that can review and monitor public comments by their employees and/or officers.

Situations like the above referenced Yale dean’s are preventable. The first step is self control. If self control fails, the only logical step is for someone else to be available to review and intervene.

When the best interests of your organization are at stake, there should be a high level of value placed on your organization’s ability to identify vulnerabilities and address them before viral digital outrage occurs.

Whether or not this is a service provided by public relations firms or not, it should be. Everyone with a social media account is susceptible to viral digital outrage, and it requires a new way of thinking for businesses and organizations whose personnel used to think they were private citizens.

Superfood Meat Pie

French Canadians rejoice. I’ve found a way to transform the Québécois staple comfort food into health food by adding/substituting some highly nutritious ingredients. Kale haters, you won’t even notice.

For the record, your Memere’s meat pie will alway be the best ever.

Superfood Meat Pie

image2lbs ground pork*
1 bunch of kale (super food)
3 large sweet potatoes (super food)
2 cloves garlic (super food)
1 medium onion
1 tablespoon ground cloves* (or more if you’re a clove fan)
Sea salt & ground black pepper (to taste)
1 Ready-to-bake pie crust

Peel and boil sweet potatoes until soft. Mash to smooth consistency. Add butter or margarine if you like.

In a food processor, finely chop the kale, onion and garlic.

In a large sauce pan, begin cooking the ground pork.

Gradually add seasoning (clove, etc) and chopped kale mix.

Cook until pork is thoroughly cooked. Stir often to avoid clumping and ensure ingredients spread evenly.

Add mashed sweet potatoes. Stir to ensure they are spread evenly with the meat and kale mix.

In a pie pan, prepare your crust. Spoon in your meat/potato/veg filling. Apply top crust, pressing to join bottom crust around the edges, cutting off the excess.

Bake according to the directions on your rady-to-bake pie crust.

*substitutions: Some families use half ground pork, half ground beef. Use whatever you’d like. Some families use different spices. Try what you’d like.

That one time I witnessed a fatal air show crash…

I’ve lived a pretty sheltered life. I grew up in a quiet, somewhat isolated part of the county, with low crime and friendly neighbors. Nothing big usually happens there. And likewise, despite the professional and travel experiences I’ve been privileged to have, I’ve stayed out of the way of major events. They say we remember bad/intense experiences better than most because the adrenaline burns them into our memory. 28 years later, I can still remember this very vividly.

Flash back to May 25th, 1986. Every year, the local airport, Berlin Municipal Airport (KBML) had an airshow. The runway way long enough that they could host some fairly large and interesting planes, military and private.

That year, one of the performers was the Flying Farmer – Bob Weymouth of Dresden, ME (pictured above). Typical stunt pilot in an older model fixed wing, single prop plane. In this case it was a 1946 Piper J3C-65, doing the typical dips, climbs, rolls and other common maneuvers. Weymouth was apparently a very experienced pilot with decades of stunt shows in this plane on his resume. (more…)

Game: Medical Condition or NPR Correspondent?

npr_logo1I listen to NPR everyday. They have many fine journalists, correspondents, hosts and other professionals and produce very intelligent and intriguing news and information pieces. I began to catalog some of the names of these people in my head and realized that many are very unique.  Some so unique that if you weren’t paying attention, they might blend right in as part of a medical or science segment. Here’s a small quiz to test your knowledge. Answers are below. No cheating.

Medical Condition or NPR Correspondent?

1) Spina Bifida
2) Soraya Sarhaddi Nelson
3) Creutzfeldt Jakob
4) Audie Cornish
5) Mandalit del Barco
6) Yuki Noguchi
7) Gonadal Dysgenesis
8) Filatow Dukes
9) Ofeibea Quist Arcton
10) Fitz Hugh Curtis
Bonus: Doualy Xaykaothao

(more…)